FAQs: Book Orders & Bookseller Distribution Service - Click here if you are an Author

First, publish your book through FeedARead.com. Click here to join for free and start publishing in simple steps.  Once you have uploaded your book to the FeedARead site and we have informed you that your book has been published, please login to FeedARead and click on My Books on the left hand menu. Then click the Edit button next to your book title and click the button displayed to make your book public which you will see as below.

YES, I want site visitors to be able to view and purchase this book
NO, I don't want anyone to purchase this book yet

If you don't see the two buttons above, then you will see a button instead which says, "Book Availability: Your book is currently set to PRIVATE so only you can access it. To change this, click here." Click on the 'click here' button and you will then go to a page where you see buttons to click to make your book public. Click to make your book public,  and then when you click continue you will see the buttons above and you should also click 'Yes' as above to make your book public. If you then logout of the site and search your book title after a few minutes via the search box on the FeedARead homepage you will be able to view your book on the site, and check it is live for order. You should follow these instructions to make sure your book is live for sale on FeedARead.

You see your author discount price when you upload your book in simple steps by clicking the button to begin publishing. Your author discount price will always be below the price you set for readers to buy your book. Once you have successfully fully submitted your book we will email you when it is published and ready for print. This usually takes 7 to 14 working days after you fully submit your book to the site.To order author discount copies when we inform you that your book is published, login to FeedARead and click the Edit button next to your book title. Then, on the next page there is a button to order author discount copies through FeedARead at your author discount price. The button you will see to order says: "You can now click here to order copies to check." You can order author discount copies at any time. 

If you then click a quantity and the ‘refresh/update’ button on the order page the system will inform you how much postage and packing is for that quantity.

If you are ordering a number of copies and choose a tracked mail option, then usually postage and packing for tracked mail orders is the same for up to approx 8 to 10 copies as the tracked mail company charge a specific fee. This can vary sometimes according to the delivery destination and also the size of a book and you can click the ‘refresh/update’ button as above to view the postage for different quantities. You can order author discount copies at any time. Our printers print books of paperback quality, and print hundreds of thousands of books annually.

If you experience any issue while trying to order first, try the remedies below:

1) Logout and clear your cache memory. Hold the Ctrl key and press the F5 key on your keyboard to do this. Then login and click the Go button next to your book title then the button to order the book again.

2) Logout and Clear cookies in your internet browser, usually under ‘Tools’ in the top menu of your internet browser. Then login and click the Go button next to your book title then the button to order the book again.

3) Login via a different internet browser, and click the Edit button next to your book title then the button to order the book again.

If you still experience a problem ordering after having tried the above options, please email theteam@feedaread.com.

You will see your author discount price during the publishing steps before you publish. Click the Join button on the top menu above to begin the publishing process. The delivery times for your book will also be displayed to you when you order your published book depending on the delivery destination.

Books ordered through FeedARead direct:  As per the information on our book order page when an order is made, books typically take 7 to 14 working days to arrive from when ordered directly through FeedARead including print time on the book processing line at the printers.

Books ordered through booksellers: Books typically take between 7 to 16 working days to arrive from when ordered including print time on the book processing line at the printers. The process works as follows: our books are Print-On-Demand (POD) which is a non-stock model of publishing in which a paperback quality book is printed on a print line each time a reader orders a copy. Our printers are part of the large Ingram group, printing hundreds of thousands of books annually, and when a book is ordered they usually print and deliver within 7 to 16 working days via to the book ‘wholesalers’ that most of the largest booksellers order books from. Delivery to some countries may take additional time as the printers are based in the US, UK and Australia, so it is always best to allow extra time for international delivery.

Further book delivery details: Our printers work closely with leading booksellers, including Amazon who are a distribution channel partner of our printers, and, for example, our printers supply Amazon with paperback books usually within 48 hours once ordered by a reader. If you are an author and choose the Bookseller Distribution Service, it can be useful to order a copy of your book from Amazon when it first appears there, as Amazon are driven by market forces they often step up delivery time and even stock small quantities of POD books as they see demand.

If your book order hasn’t arrived after 21 days from ordering please email orders@feedaread.com. For Royal Mail or US Post Office deliveries these are not trackable/replaceable as per the information on the book order page when you order, so please select tracked mail options when you order if you would prefer to choose trackable deliveries.

The printers are currently offering sizeable discounts for orders of a book of 250 copies or over.   Since January 2020 they are no longer offering large bulk discounts for lower order quantities as the new customs procedures and costs in Europe meant they lost a huge amount of their European printing business running into millions of pounds.   They aim in time to open a French printing base so that they can resume lower bulk discount printing pricing but there is not yet a set date as their printing bases are multi-million pound set-up organizations. In the interim they have been raising prices, the most recent two being in Oct 2022 and April 2023, though we have up to now kept our own pricing at the 2011 levels we started with when we began in 2011.


Email theteam@feedaread.com with the book title and full delivery address including postcode / zip code and a telephone number for the postal tracking company if you wish to order 250 copies or over of an book and we will be able to obtain and advise upon additional discounts from the printers for orders over this amount.

First, try the remedies below:

1) Logout and Clear your cache memory. Hold the Ctrl key and press the F5 key on your keyboard to do this. Then login and click Edit next to your book title and then the button you will see to order again.

or 

2) Logout and Clear cookies in your internet browser, usually under ‘Tools’ in the top menu of your internet browser. Then login and click Edit next to your book title and then the button you will see to order again.

or

3) Login via a different internet browser, then login and click Edit next to your book title and then the button you will see to order again.

If you still experience a problem ordering after having tried the above options, please email orders@feedaread.com.

You can select to choose the Bookseller Distribution Service in the final book upload step after you start to publish  your book by clicking the Begin button under 'Start publishing in simple steps' on the feedaread homepage. If you choose to sell your book through our Bookseller Distribution Service this makes your book available to order via our site and Amazon's range of sites in the UK, USA, Europe and Australia.

The fee for the BookSeller Distribution Service, is one of the following depending on your currency : £59 ($USA74; €69, $Aus119)  

Activating Bookseller Distribution:  Once you have fully submitted your book to the site it takes the printers about 7 to 14 days to process so that your book is ready for print. Once we inform you that your book has been processed and is ready for print then you should first order and check an author discount copy of your book via your member book page to ensure you are happy with your printed book. Login to FeedARead and click the Order button next to your book title.

Then, to activate Bookseller Distribution once you have checked a copy of your book, click Edit next to your book title and on your book page beneath 'Distribution Approval' on the right hand side of the page click the Continue button that you will see. This will take you to the page to click a button to approve your book so that it will enter bookseller distribution channels.  It then takes approximately 3 to 6 weeks for the full details of your book to appear on Amazon's range of country sites.

The advantages of the BookSeller Distribution Service is that this makes your book available via our site and via Amazon's range of sites in the UK, USA, Europe and Australia.

The fee for the BookSeller Distribution Service, depending on your nationality, is one of the following depending on your currency : £59 ($USA74; €69, $Aus119)   To begin publishing, join FeedARead.com and click the button to create a new book and the system will take you through the steps to publish including uploading your manuscript and synopsis and creating or adding a book cover using our simple upload process. 

To complete submitting your book after you have added your book details and uploaded your manuscript and used our simple cover creator click the Review and Publish button you will see when you Edit next to your book. This takes you to a page to check your book details and then a page to make the payment for Distribution so that we may process your book.

We can only process your book so that it is ready for print once the above Distribution payment is made when you submit your book. After your book is then ready for print and you have checked a copy if you decided not to proceed with Distribution within 31 days please email theteam@feedaread.com and we will refund your Distribution payment.

Books are Print-On-Demand. Print-On-Demand (POD) is a non-stock model of publishing for millions of books in which a bookstore quality paperback copy of your book is printed on the printer's print line each time a book is ordered by a reader anywhere in the world. Hence the term 'print-on-demand'. Our printers print approx 7.5 million titles.

Accordingly the POD model was set up so that booksellers do not risk the expense of quantities of stock but POD books are only printed as and when a copy is ordered.   Currently we only sell books through our site and through Amazon's sites in the UK, USA, Europe and Australia.

If a different bookseller chooses to buy your books we currently only enable direct ordering from our site for quantities of 40 books or more from other booksellers of an author's books, which can be a combined order of different books amounting to 40 books.   As the author, you can also order author discount copies to send to any bookseller according to any sales arrangement you make with a third party bookseller to sell your books.

The bookseller discount is the amount the bookseller takes as their profit for selling a book for each book sale. The bookseller discount is a percentage of a book’s retail retail price, and in the industry booksellers usually take between 25% to 60% of a book’s retail price. The majority of print-on-demand books sales are via online booksellers, who don’t usually require a very high bookseller discount, and for all book sales our net royalties for authors are higher than the norm of the world's largest mainstream publishers, and higher than the world's largest print-on-demand publishers.

If a bookstore wants a higher bookseller discount than offered at a wholesalers – booksellers usually order from the large wholesalers - then an option is to use your author discount to order direct for delivery to a store and arrange yourself a better ‘bookseller discount’ (the booksellers percentage of retail price) with the bookseller in exchange for them stocking your book. This would mean you would invoice the bookstore but this is fairly straightforward once you set up an arrangement and it also avoids the percentage of your book retail price that the wholesalers would also take if the bookstore ordered through a wholesaler instead. Wholesalers, such as Gardners or Barnes and Noble, are usually used by most booksellers to order their books from as above, and the wholesaler takes a percentage of a book’s retail price too in the book industry. An arrangement such as the above means you will keep your higher royalty for online bookseller sales from readers, which account for most print-on-demand sales as outlined above, as online booksellers will as a norm take a lower discount for a book sale than a bookstore stocking a book will take. Our net royalties for authors are higher than the norm of the world’s largest print on demand publishers as above.

A further option if, for example, you wish to negotiate a lower bookseller discount with the bookseller in return for stocking your book in their store, could be that you offer something else that might appeal to them, for example, co-ordinate a book signing with local media which includes a mention of the book store, or other publicity which includes a mention of the book store.

Further information to consider re the above: Most print-on-demand (POD) book sales are via bookseller website orders, and bookseller websites usually accept a lower bookseller discount than some bookstores as outlined above. We keep our book prices at very marketable prices unlike many other POD publishers where you will often see books priced very highly.  By considering the options above - re any bookstore that is interested in stocking - you keep your higher royalty for web sales which have lower bookseller discounts and which account for the majority of POD book sales. You also keep your book at a more reasonable price by publishing through us. For POD books, the bookseller discount that can be offered is thus balanced with achieving a reasonable book price and net royalty for the author. Our net royalties are higher than the norm of the largest mainstream publishers.

If you choose the Bookseller Distribution Service then once you have checked a copy of your book and emailed us approval for your book to enter bookseller distribution it usually takes booksellers 3 to 6 weeks to display your book on their websites. Booksellers can then order through the largest bookseller wholesalers in the U.S. - including Ingrams and Barnes and Noble - as per booksellers normal practices for ordering. In the UK, the books are also available to order by booksellers such as Waterstones via the UK’s major wholesalers, Gardners, Nielsen and Bertrams. See the list below for our printer’s Australian book partners. Our printers are part of the Ingram group and have the largest global distribution network of their kind with over 30,000 wholesalers, retailers and booksellers in over 100 countries so that your book will gain the maximum exposure in the market today. Books are print-on-demand, a non-stock model whereby a bookstore quality paperback copy of your book is printed each time a book is ordered by a reader anywhere in the world, hence 'print-on-demand'. The above distribution and ordering process via major bookseller outlets is the maximum possible that the printer's enable in their distribution service as the world's largest print-on-demand printer service.

How bookstores order our books and how to ensure a reader can order: If a book has entered bookseller distribution as outlined above - allow 3 to 6 weeks usually from when you approved bookseller distribution of your book - then the bookseller can order if they use one of the major wholesalers outlined in the paragraph above. The orders are then processed by our printers who are the world’s largest printers for print-on-demand and print approx 7.5 million titles. This usually ensures an excellent order process for readers. If any reader reports an issue they should then ask the bookseller which wholesaler they use to order books. If the bookseller uses one of the wholesalers outlined in the paragraph above then inform them that our books are orderable from the wholesaler via our printers who are the world’s largest printers for print-on-demand, are part of the Ingram group, and print approx 7.5 million titles as above.

They should give the bookseller the book title and/or the ISBN of the book. The ISBN is the 13 digit number listed on the book’s order page on FeedARead, which you can find by entering the book title in the search box on the feedaread.com homepage. The practices of individual wholesalers and retailers determine whether your titles show as “in stock” at wholesalers as books are print-on-demand i.e. a non-stock model for millions of books in which a book is printed on the print line each time a reader orders a copy for delivery to the reader. As long as the book is listed on the database of the applicable wholesale that the bookseller orders from, whether in-stock at the wholesalers or not, then this means the bookseller can order a copy and it will be printed and delivered by our printers. The bookseller must use one of these wholesalers to be able to order the book.

Our printers Distribution Partners are listed below. As outlined above, these include the world’s largest wholesalers in the US and UK who fulfill orders directly to booksellers, including Ingrams and Barnes and Noble in the US and Gardners, Nielsen and Bertrams in the UK. In the UK, Waterstones usually order from Gardners, who are one of the distribution channel partners of our printers.

US:

Ingram
Amazon.com
Baker & Taylor
Barnes & Noble
NACSCORP
Espresso Book Machine

UK:

Adlibris.com
Amazon.co.uk
Bertrams
Blackwell
Book Depository
Coutts
Gardners
Mallory International
Paperback Shop
Eden Interactive Ltd.
Aphrohead
I.B.S - STL U.K

Australia:

ALS*
DA Information Services*
Dennis Jones & Associates*
Emporium Books Online*
Footprint Books*
James Bennett*
Peter Pal*
The Nile
*Some Australia channel partners are in the process of integrating with our printers who have opened an additional printing base in Australia.